SpirometersDirect is an online store that sells PFT spirometers, medical devices used for measuring lung capacity. SpirometersDirect's main objective is to provide an easy-to-use platform for customers to purchase spirometers and related products. The website features a user-friendly interface, a detailed product catalog, a secure payment gateway, and a responsive design optimized for both desktop and mobile devices.
Achieved a Click Through Rate of 0.09% generating a number of new sales
In the first month of activity the Cost Per Action was reduced by 20%
Return on Investment of 272%
Social shares by network
To avoid over-targeting existing visitors.
A dynamically innovative digital media suite that allows users to be retargeted based on the tour they saw last and spent the most time viewing. This was done by introducing a contextual campaign to increase reach by showing prospective audiences the current, and most popular tour. In addition to that, we applied daily and lifetime frequency caps specific to each user in order to prevent overexposure.
We’ve achieved a Click Through Rate (CTR) of 0.09%, which generated a number of new sales. In the campaign’s inaugural month of activity the Cost Per Action (CPA) was reduced by 20%, surpassing the client’s target. February 2013 saw post-click revenue – (generated by both dynamic retargeting and the prospecting campaign) – produce a Return on Investment (ROI) of 272%.
20% less CPA
From The Client
"These guys have built such a strong relationship with our organization that we consider them an extension of our IT department. We always know that excellent service is just a phone call or e-mail away and that we will receive the same level of attention they always provide that makes us feel like we're their top priority."
Our doctor marketing agency offers a comprehensive range of services designed to help medical practices improve their online presence, attract more patients, and increase revenue. We use a combination of cutting-edge digital marketing techniques, including SEO, PPC, social media, and email marketing, to help our clients achieve their goals.